Led by Luis Miguel Saavedra Hernández, the founder of KUSPIT, a boutique investment bank and financial advisory firm specializing in M&A, capital raising, and strategic financial solutions for growth-stage companies across emerging markets.

For startups, mastering cash flow can mean the difference between scaling successfully and running out of runway. This intensive workshop gives founders and finance teams the essential treasury management skills to maximize liquidity, minimize risk, and drive smart growth. You'll learn to transform from passive bookkeepers to strategic financial managers with proven frameworks for optimizing your company's monetary health.

The session covers cash flow forecasting, receivables/payables strategies, fraud prevention, and investor-ready financial practices. Founders will gain actionable techniques for emergency reserves, risk mitigation, and making critical bootstrap-vs-funding decisions. Perfect for non-finance founders, startup CFOs, and scaling ventures, this workshop delivers battle-tested tools to turn treasury management into a competitive advantage.

Join this hands-on workshop led by Juddy Garibay from Kapital Bank, designed to equip you with the tools and strategies needed for smarter financial decision-making. Whether you're managing personal finances or running a business, this session offers practical insights to enhance your financial well-being.

Key Topics:

• Budgeting and Saving: Learn to create a sustainable budget and grow your savings effectively.

• Smart Investments: Understand the basics of investing and how to build a diversified portfolio.

• Credit and Loans: Gain insights into credit scores, loan options, and responsible borrowing.

• Essential Business Finance: Discover cash flow management, financial planning, and funding opportunities for entrepreneurs.

• Digital Banking and Security: Explore secure online banking practices and fraud protection measures.

Who Should Attend?

• Individuals aiming to enhance their personal finance skills.

• Entrepreneurs and small business owners seeking better financial management.

• Anyone interested in banking, investments, or financial planning.

Why Attend?

• Expert Guidance: Learn directly from experienced Kapital Bank professionals.

• Interactive Sessions: Engage in real-world case studies and Q&A opportunities.

• Exclusive Resources: Access tools, templates, and ongoing support.

Don't miss this opportunity to boost your financial literacy and take the next step toward economic success!

This workshop, led by Google’s Carla Lozano, is designed to empower non-technical founders with the knowledge and tools to navigate digital transformation effectively. Participants will explore key concepts such as automation, prompt engineering, and the utilization of Google’s suite of tools to enhance operational efficiency and marketing strategies. The session aims to demystify technology, enabling founders to leverage digital solutions for business growth. Additionally, the workshop fosters a supportive community, particularly encouraging female entrepreneurs to embrace technology in scaling their ventures.

Starting a business with friends is exciting, but without clear agreements, it can lead to misunderstandings down the road. In this hands-on workshop, Vela Wood’s legal experts will guide you through the essential legal frameworks every founding team needs—from equity splits and vesting schedules to intellectual property ownership and dispute resolution.  

You’ll learn:  

• How to structure fair founder agreements—balancing trust and legal protection.  

• Key clauses to include (and avoid) in your contracts.  

• Real-world case studies of what happens when co-founder relationships go wrong—and how to prevent it.  

• Interactive drafting session: Walk away with a customized checklist for your own startup.  

Whether you're just starting out or formalizing an existing partnership, this workshop will give you the tools to build a strong, legally sound foundation—so your business (and friendships) thrive.  

Who should attend? Co-founder teams, and anyone entering a business partnership. 

This insightful session will be led by Roxana Antohi, whose company, ELISA, was recognized as one of Forbes' 30 Most Promising Companies in 2024. This is an invaluable opportunity for businesses looking to expand their reach and secure shelf space in major retail stores.

Roxana will share her expert knowledge on "How to Succeed in Retail in Mexico." She dives deep into the essential aspects of navigating the competitive retail landscape, offering practical tips and proven strategies from her own experience. You'll gain valuable insights from her journey of securing placements with three major retailers, learning from both her triumphs and challenges.

Key takeaways from the session include:

• Understanding the requirements and expectations of retail in Mexico

• Effective strategies for pitching and promoting your products

• Common mistakes to avoid during the process

• Real-world case studies and lessons from Roxana's experience with major retailers

This session is perfect for entrepreneurs, business owners, and anyone looking to break into the retail market.

Networking doesn't have to be transactional or forced. In The Networking Game, you'll learn how to build authentic and meaningful professional relationships that last. Led by Dalia Berman, a Relationship Strategist and Networking Expert, this interactive workshop will transform the way you connect, communicate, and collaborate professionally.

What you'll learn:

✔ Mindset Shift – Move from "networking for interest" to connecting with purpose.

✔ Strategic Relationship Building – Identify key connections and cultivate them naturally.

✔ Social Relationship Strategies – Learn to connect from a more human place.

Who is this workshop for?

- Professionals looking to expand their influence in their industry.

- Entrepreneurs looking for collaborators, clients, or mentors.

- Introverts who want to network without feeling like a salesperson.

- Those who believe that relationships (not just a resume) boost careers.

Why play "The Networking Game"?

✅ Forget the awkwardness – Learn to connect genuinely.

✅ Unlock opportunities – The right relationships open doors you didn't know you had.

✅ Stand out – Be remembered for who you are, not just what you do.

Ready to reinvent networking? Join and start building connections that really matter.

This workshop is designed to empower participants to tackle complex problems using a user-centered approach. Throughout the session, attendees will learn and experience the five phases of the Design Thinking process: empathize, define, ideate, prototype, and test.

This workshop is ideal for work teams, entrepreneurs, and anyone interested in developing creative and problem-solving skills.

Tagline: Redesign Tradition. Lead with Intuition. Scale with Innovation.

Miriam Hidalgo is a bold entrepreneur transforming the industrial landscape of Latin America. With experience in e-commerce and building roll-ups at Valoreo and Razor Group, she gained firsthand insight into the power of digital acceleration and operational scalability. Now, as co-founder of AYRVEN, she brings that same disruptive energy to the manufacturing and metalworking sectors—industries long in need of innovation and sustainability.

Featuring an interview with Daniela Lascurain, Co-founder and COO of Zumma, we'll delve into the origins of this remarkable project that's revolutionizing financial management for micro and small enterprises (miPymes) in Latin America.

Daniela, a Chemical Engineer from Universidad Iberoamericana, discovered her true passion in the fintech world following her experience in investment banking, startups, and venture capital funds during her MBA at London Business School. Today, through Zumma, she is working to bring over 25 million miPymes in LATAM closer to having their own CFO—via WhatsApp.

In this interview, she will share her entrepreneurial journey and how Zumma is transforming the way small businesses manage their finances.

This dynamic session will be led by Jaqueline Gutiérrez Alcalá, co-founder of Yunno, a Mexican food innovation brand that has successfully positioned itself on platforms like Amazon, HEB, Liverpool, and more. It's an invaluable opportunity for women entrepreneurs looking to strengthen their market presence and connect effectively with their audience.

Jaqueline will share her knowledge and experience in the workshop:
Strategic Marketing: Packaging & Storytelling for Your Brand.
This class is specially designed for small businesses and new ventures that need to learn how to build their brand from scratch, clearly communicate their value proposition, and develop campaigns that truly deliver results.

Throughout the session, you’ll discover how to create everything from impactful packaging designs for your product to effective advertising campaigns for social media—using storytelling as a foundation to stand out in a saturated market.

Key takeaways from the workshop:

✅ How to build a brand with personality—from packaging to advertising
✅ Strategic storytelling to connect with your customers
✅ Keys to creating valuable social media content without burning out
✅ Common mistakes new businesses make (and how to avoid them)
✅ Practical tools you can take today and apply tomorrow

This workshop is ideal for women entrepreneurs, small brand owners, product creators, and anyone who wants to build an authentic, functional brand ready to grow.

No previous marketing experience is required—just the desire to learn and take your project to the next level.